Berlitz

Rubiks Cube

Voltar

Dubai speaks many languages, and young people want to learn them. To connect with this audience, we created a 100% scalable, targeted banner ad.

The concept is visual and simple – even those with limited language skills can play. Viewers select the flag of a country that interests them. They use the cube to create the flag. Guides makes creating the flag simple, and lets you know that language learning can be easy and fun!

It’s simple brand engagement that helps cross language boundaries without the headaches. The banner received high interaction rates and a click through of 2.7%.

Awards: Dubai Lynx 2010 Silver