GE

Healthymagination ME

Voltar

Healthymagination is GE’s shared commitment across the globe about creating better health for more people. In Saudi Arabia, GE needed to find a way to move the needle on family health for the nation. On ground, Saudis face high obesity rates, an underdeveloped culture of health & fitness, and lifestyle limitations. Online, they had no real healthcare education resources and few informed conversations. Healthymagination is the Kingdom’s first and only community-based Arabic Health platform. This social ecosystem is designed to foster education, inspire conversations and generate media buzz around key healthcare issues.